Requirement GatheringFunctional Requirements
Non-functional Requirements
Competitive Analysis
Annual Roadmap
Moodboards and Blue Sky Vision
MVP ScopingMind MeldUsing moderated group sessions, design thinking and other creative methods, the best ideas are brought forward.
These ideas are then rapidly iterated upon, combined and synthesized using the SCAMPR framework to get them ready for prototyping.Industrial Design and HardwareThe JWO hardware is just as important as the apps and software. I worked with the hardware manufacturer to produce several prototypes of the hardware to ensure a premium but rugged platform that performs well and has high visibility.
Real world testing then refined the final design before signoff.Experience DesignKiosk platform
Mobile app
Loyalty, wallet and digital ID integration
Credit card payment platform
These were the platforms that were designed from the ground up to create a fully original and tightly cohesive experience for the JWO paradigm.Acceptance TestingPrototype kiosk with analytics and video recording: 10 locations across the US
Mobile app multivariate testing
Payment processor testing
Edge cases and limits
Final launch of JWO platform How JWO was Created
App and Kiosk Wireframes
The leadership suite and myself identified improvements to the annotation suite as the biggest area for competitive gains. Using the DOKR framework and applying service design principles, I led the design and product teams in overhauling the annotation engine to a more efficient system.
The improvements resulted in more than 50% cost and time savings, and faster annotation due to lower error rate and user frustration and fatigue.AnnotationThe Engine that Powers JWO
Consistency and CustomizationAldiAbility to handle loose grocery purchases: vegetables, fruit and other items that need weighingPurchasing cigarettes, alcohol and other Behind The Counter (BTC) itemsJust Walk Out TechMapcoChevron and Circle KSeamlessly add and manage loyalty accounts, scan previous receipts, earn points and free itemsAMPMPay via debit cards, EBT. Store digital driver's license for certain US states to make gas purchases even smoother!
ResultsLabor savings of more than $1M at deployed locations.
8 minutes of time savings for each customer on average.
21% increase in customer retention.
6% decrease in cart abandonments.
Increase in the total volume of all checkout-free transactions from 6% to 10%.